The Design of Everyday Things by Donald Norman

Uncategorized March 30, 2015

I started to read this book a few weeks now and i’m loving it. It is a great book to to learn and notice good and bad things about design especially industrial design. In this book Donald Norman tells about small and big problems that everyone deals everyday. A good example – i’m talking as a designer – is when you are working in a project on Photoshop or Illustrator and suddenly the program breaks down and you just lost all your project because you didn’t save before. What’s your first reaction?
Normally the first reaction is asking to your self “Why i didn’t save it before? I’m so stupid!” You start to blame yourself but actually isn’t really your fault, the problem it is the bad design. The program as to be prepare to situations like this and create some kind of system to recover the lost project – it calls “autosave”. In a lot of programs – for example Adobe After Effects or Premiere – have this option that can save a lot of time. It save me a lot of times already!
“The Design of Everyday Things” draws some attention to this subject between others as important. I truly suggest this book for those who are interesting in Design Thinking and Research.

“The Design of Everyday Things is a best-selling book by cognitive scientist and usability engineer Donald Norman about how design serves as the communication between object and user, and how to optimize that conduit of communication in order to make the experience of using the object pleasurable. One of the main premises of the book is that although people are often keen to blame themselves when objects appear to malfunction, it is not the fault of the user but rather the lack of intuitive guidance that should be present in the design.”



Blog March 22, 2015

This is my first post of my new born blog. I create this blog to share my interest for design in general, touching all areas from graphic design to design management. I will post some projects and case studies of my favorite designs and designers of all times then with the help of the internet, i can create an archive of great design (in my point of view) that is created at this moment.